Friday, April 10, 2009

More Economic Stimulus

Naturally, many people were impressed by Ryan Hunter-Reay's second-place effort in St. Petersburg this past weekend. Luckily for Hunter-Reay and Vision Racing, one of those people had some cash in their pocket.

William Rast, purveyor of fine, overpriced clothing with the help of Justin Timberlake, has decided to throw its name and crazy logo all over Ryan's car. (photo) As some astute IRL fans might know, Townsend Bell used to fly the William Rast logo for Dreyer & Reinbold. But now, the latest in American road-racing heroes will carry the name -- next to major-domo sponsor Izod, ironically -- for what seems like the remainder of 2009.

Honestly, I had never heard of William Rast before the name appeared on Bell's car. However, if they've got enough money to plaster Justin Timberlake on their website and sell the same jeans you can find at Target for five times as much, then I suppose they're a good sponsor.

Of course, with both Izod and William Rast on his car, Ryan Hunter-Reay can lay claim to the title of "best-dressed driver".

No comments:

Post a Comment